Barbara Bouza

Barbara Bouza

President
WDI Business Management Design & Development

Barbara Bouza is President of Walt Disney Imagineering – Business Management, Design & Development. In this role, she is accountable for leading business management of all Walt Disney Imagineering (WDI) studios globally, overseeing daily operations, development and project delivery.

Barbara works collaboratively with stakeholders across the business to design, develop, and execute projects for Disney theme parks, attractions, resort hotels, cruise ships, and retail, dining and entertainment centers. Barbara previously served as co-managing director, principal, of Gensler Los Angeles. In this collaborative leadership role, she brought strategic design management to highly innovative clients such as Netflix, Amgen, JPL/NASA, Debbie Allen, and the City of Hope. A fellow of the American Institute of Architects (AIA), she was the 2019 AIA Los Angeles president, and also served on the board of the Southern California chapter of the International Interior Design Association.

In the community, Barbara was recognized by The Los Angeles Business Journal as Executive of the Year: Women Making a Difference. This honor recognizes women who lead by example, successfully blending effective business vision with passionate commitment to positively making a difference, both in the world of business and in the communities they serve. She has also been named by Real Estate Forum magazine as a Woman of Influence: California.