Geena Rocero

Geena Rocero

Writer, Producer, Director, Transgender Advocate & Founder
Gender Proud

Born and raised in the Philippines, Geena Rocero is an award-winning producer, director, model, writer, public speaker, trans rights advocate, and television host. Her upcoming memoir will be published in early 2023 by Penguin Random House imprint, Dial Press. She is currently directing and executive producing Caretakers, a four-part original documentary series with PBS/WNET featuring stories of Filipino American frontline healthcare workers and will premiere October 8, 2021 as part of the celebration of Filipino American History Month.

On March 31, 2014, in honor of International Transgender Day of Visibility, Rocero came out as transgender at the annual TED Conference. Her viral talk has since been viewed close to 5 million times and translated into 32 languages. Named a “Top 25 Transgender Person Who Influences Culture” by TIME Magazine, Geena made history as the First Trans woman 2020 Playboy Playmate of the Year, and again as the first Trans Woman Ambassador for Miss Universe Nepal. She was featured on E’s I am Cait and has been on the cover of Candy Magazine and in Vanity Fair: TransAmerica, Marriott’s #LoveTravels campaign, and CoverGirl Cosmetics #GirlsCan campaign.Geena has spoken at the White House, World Economic Forum, United Nations, State Department, and multiple Fortune 500 companies. She is the founder of Gender Proud, an award-winning media production company that tells stories about what it means to be trans and gender non-conforming. She has produced award winning media productions with MTV, VH1, LogoTV, Univision and Fusion TV.