SoCal WICT LogoWICT Logo

TECH IT OUT

Thursday, August 26, 2021
9am – 3pm PT

This event is now over but you can watch sessions on-demand on the event platform.

Thursday, August 26, 2021 9am – 3pm PT

Add to Calendar

WICT SoCal and WICT Global
Present
WICT SoCal - Tech It Out 2021

WICT’s Tech It Out initiative premiered in 2009 with the goal of creating strong women leaders in technology, while also raising awareness about the vast opportunities for women in the tech fields within our industry.

A growing body of research shows that strengthening gender diversity fosters innovation and improves the bottom line. Programs like Tech It Out give our stakeholders tools they need to keep pace with the latest advances in technology while connecting them with industry leaders and pioneers.

This year, WICT SoCal is proud to partner with WICT Global to co-host our virtual program. Join us as we explore the intersection of technology and media, and examine how innovations in tech help create immersive content experiences. Hear from inspiring leaders in production, big data, advertising, AR, and streaming who play critical roles in shaping the media landscape through cutting edge advancements in technology.

Sessions and Speakers

AUGUST 26, 2021 SESSION NAME
9:00am – 9:30am PST Opening Remarks / Welcome + Introduction
9:30am – 10:50am PST Fireside Chat: Creating Groundbreaking Content through Different Platforms
11am – 12pm PST
  • Panel: Scaling for Live Event Streaming
  • Panel: Leveraging AR and VR in Marketing Campaigns
12:05pm – 1:15pm PST
Breakout Sessions:
  • Understanding the Role Between Data and Content
  • Leadership for Women in Media Technology
  • TBD
1:15pm – 1:45pm PST
Social Breaks:
  • Board Member Hosted Social Break – Fitness
  • Social Break – Parenting
  • Social Break – Mentoring
  • Social Break – Diversity
1:45pm – 3:00pm PST Keynote Speaker: TBD
 August 26, 9:00am - 9:07am PST

Opening Remarks / Welcome + Introduction

Jennifer Miles

Jennifer Miles

President
WICT SoCal
 August 26, 9:07am - 10:00am PST

Fireside Chat: Creating Groundbreaking Content through Different Platforms

Veteran award-winning content creator, Executive Producer and Head Content Creator, Oprah Winfrey Specials, Tara Montgomery sits down with Amazon Fire TV’s Head of Marketing Partnerships, Jamia Bigalow to discuss creating groundbreaking content for different platforms.

Tara Montgomery

Guest: Tara Montgomery

Head Content Creator, Oprah Winfrey Specials
OWN
Jamia (JAY-me-uh) Bigalow

Moderator: Jamia Bigalow

Head of Partner Marketing Fire TV
Amazon
 August 26, 10:10am - 10:50am PST

Cookieless Data Usage and Targeting

There’s a lot of conversation around the ‘death of the cookie’ in the industry but what does that mean for advertisers in the media space? What are the implications and what should we be prepared with? Angela will be unpacking how to navigate this upcoming change.

Angela Kozlowski

Guest: Angela Kozlowski

Director of Digital Sales Strategy
COX
 August 26, 11am - 12pm PST

Panel: Scaling for Live Event Streaming

Twitter’s Giovanni Rodriguez Pino hosts a discussion with industry leading programmers, NBC and FOX, and streaming platforms, Hulu and iNDEMAND, about what goes on behind the scenes to get ready for marquee live events such as a Presidential Election, Emmys, the Olympics, or Super Bowl. Take a peek at how companies partner to prepare for and manage day-of logistics, redundancy, failover planning, and piracy prevention. Discuss differences between sports, news, and entertainment events. Explore how to plan for the unexpected.

Moderator: Giovanni Rodriguez Pino

Moderator: Giovanni Rodriguez Pino

Global Content Partnerships
Twitter
Steven Thorpe

Steven Thorpe

VP, Video Platforms
FOX
Monica Williams

Monica Williams

SVP Digital Products & Operations, Content Distribution
NBCUniversal
Lavinia Vasilache

Lavinia Vasilache

Principal Technical Program Manager
Hulu
 August 26, 11am - 12pm PST

Panel: Leveraging AR and VR in Marketing Campaigns

Explore how content creators are leveraging augmented and virtual reality technologies to create immersive experiences. Learn how AR/VR is used to bring viewers into a character’s world, allowing them to interact and be involved with storytelling. AR/VR is quickly becoming a valuable marketing tool for leading edge programmers who are looking to add stickiness to their content. StoryTech Immersive, the Entertainment Technology Center at USC, and HBO share the mechanics behind AR/VR, how consumer are responding, and the growth trajectory for this cutting edge innovation.

Moderator: Darren Campo

Moderator: Darren Campo

Adjunct Professor in the Entertainment, Media and Technology Program
NYU Stern School of Business
Phil Lelyveld

Phil Lelyveld

Project Administrator Immersive Media
Entertainment Technology Center at USC
Brian Seth Hurst

Brian Seth Hurst

President, Chief Storyteller
StoryTech Immersive
 August 26, 12:05pm - 1:05pm PST

Breakout Session: Understanding the Role Between Data and Content

EVP and General Manager of Whip Media, Sherry Brennan shares how data is used by programmers and distributors to intelligently acquire, target, distribute, control and monetize content, exploit new windows, drive revenues, and accelerate direct-to-consumer growth.

Sherry Brennan

Sherry Brennan

EVP & GM
Whip Media
 August 26, 12:05pm - 1:05pm PST

Breakout Session: Leadership for Women in Media Technology

Founding member of Chief LA, ViacomCBS’s Senior Vice President of Technology, Strategy and Operations, and Certified Executive Coach Troy Achong discusses what it takes to put women in positions of power, and keep them there. Hear how she combined her love of technology, expertise in systems management, and mastery of change effectiveness to become one of media’s leading technology executives.

Troy Achong

Troy Achong, Certified Executive Coach

SVP Technology Strategy & Operations
ViacomCBS
 August 26, 1:15pm - 1:45pm PST

The Acrobatic Parent: Juggling Your Career and Family

The journey to and through leadership is filled with both unique and universal challenges. Throw in parenting, and it’s even more complex!

Join marketing execs Jennifer Miles and Jennifer Cavrikas as they facilitate a group conversation about the pull and push between work and parenthood, the ever-elusive idea of “balance,” and practical tips for nurturing both career and kids.

Jennifer Miles

Jennifer Miles

President
WICT SoCal
Jennifer Cavrikas

Jennifer Cavrikas

VP WICT SoCal & Director, Partner Marketing at FOX
FOX
 August 26, 1:15pm - 1:45pm PST

Board Member Hosted Social Break - Fitness

Are you a master of superfood recipes, a Pilates blackbelt, or just looking to incorporate healthier habits? Join certified holistic nutritionist Nicole Baio and endurance runner Lindy Markarian in sharing tips and tricks for jugging heathy eating and exercise with busy media careers.

Lindy Markanian

Lindy Markarian

Programming Director WICT SoCal & VP of Distribution, Advanced Services at FOX
FOX
Nicole Baio

Nicole Baio

Programming Director WICT SoCal & Partner Manager, Content Acquisition at Vizio
Vizio
 August 26, 1:15pm - 1:45pm PST

Board Member Hosted Social Break - Mentoring

Receiving and delivering impartial feedback, seeking guidance, and exchanging ideas for maneuvering in a career are some of the most critical tools we can share. If you wonder whether mentoring is right for you, join WICT SOCAL Mentoring Leaders Molly Cody and Gloria Jolley as they bring together a community of mentors and mentees that share the value of the experience.

Molly Stone Cody

Molly Stone Cody

WICT Board Member & Channel Marketing at Xperi Corporation
Xperi Corporation
Gloria Jolley

Gloria Jolley

Board Member and Mentoring Program Co-Chair
WICT SoCal
 August 26, 1:15pm - 1:45pm PST

Board Member Hosted Social Break - Diversity and Equality in the Workplace

Diversity and equality have been at the forefront of American culture in recent years. Many corporations are finding creative ways to incorporate more socially aware practices and language; and, people are more willing to recognize and accept the need for change than ever before. Stephanie Cobian and Felicia Felton create a safe space to gather and contribute to the conversation. What can we learn from listening more and behaving with a heightened sensitivity and awareness of all people?

Stephanie Cobian

Stephanie Cobian

Programming Chair at WICT SoCal & VP of Media Services and Talent Relations at TV Guestpert
TV Guestpert
Felicia Felton

Felicia Felton

Board Member and Programming Director
WICT SoCal
 August 26, 1:45pm - 2:45pm PST

A Fireside Chat with Anita Sarkeesian

Anita Sarkeesian is a media critic and creator of Feminist Frequency, a platform that examines the portrayal of women in media. Join Anita and WICT Southern California’s Stephanie Cobian for a lively discussion on the intersection of technology, art, science, and culture and the portrayal of women in each.

Anita Sarkeesian

Anita Sarkeesian

Media Critic and Creator of Feminist Frequency
 August 26, 2:45pm - 3:00pm PST

Closing Remarks

Jennifer Cavrikas

Jennifer Cavrikas

VP WICT SoCal & Director, Partner Marketing at FOX
FOX

This Event is Organized By:

WICT Southern California
WICT Logo
Matchbox Virtual Media

Thank you

WICT recognizes the following global sponsors of the Tech It Out Conference:
Silver Sponsor

COMMSCOPE Logo

Bronze Sponsor

Cisco Logo

Industry Sponsor

WALTER KAITZ FOUNDATION Logo

Industry Partner

NAMIC Logo

WICT SoCal Recognizes the Following Chapter Sponsors of the Tech it out Conference:
Bronze Sponsor

FOX Logo

Industry Sponsor

CableFax Logo

Industry Partner

Multichannel News Logo

Interested in Sponsoring?

If you’d like to know more about sponsorship opportunities, please contact Jennifer.cavrikas@fox.com

FAQs

Who is putting on this event?

SoCal chapter of WICT, Women in Cable and Telecommunications. WICT is a global networking group that embraces a spirit of collaboration within its organization and throughout the industry. We partner with cable and telecommunications industry leaders to provide leadership programs and services, and challenge these companies to create professional advancement opportunities for women on a local and global level.​

What is the format of the conference?

Scheduled panels with the option to choose between different breakout sessions and Board Member hosted social breaks.

Where is this event located?

On your desktop! This event exists in the virtual space. This gives us the opportunity to bring together professionals from around the world in a format that fits into your busy life.

How do I access the event on the day of?

You will receive login credentials from Matchbox Virtual Media one week prior to the event.

How can I communicate with speakers during the conference?

The sessions are pre-recorded so that the speakers can answer attendee questions in the live chat during the session. Their goal is to answer as many as possible, so ask away! Chat and learn even more!

Will I have access to the sessions after the fact?

Yes! Access is available for 90 days following the event.

Can I communicate with other participants?

Absolutely! Throughout the sessions, there will be a live chat running simultaneously.

Is there an opportunity to sponsor the event?

Thank you for your interest in sponsoring our event! If you’d like to know more about sponsorship opportunities, please contact Jennifer.cavrikas@fox.com

Are there any browsers that your platform does not support?

Our platform supports all browsers, but the user experience is less than ideal on Internet Explorer 8. Although we highly recommend Google Chrome for the smoothest user experience on any website, here’s a link to download Edge, which is Microsoft’s move away from Internet Explorer.

For optimized viewing, please access the event on your desktop or laptop. Either format provides a better experience for viewing, as opposed to a tablet or smartphone.

If you are logging in from a workplace computer or work-issued computer, we recommend having your IT team clear (*.matchboxvirtualspaces.com) along with all subdomains, (*.mbvs-server.com) along with all subdomains, and (mbvs-chat.com) to ensure that our platform works completely without interruption due to firewall related issues.

My question hasn't been answered in this Q&A. Who should I contact?
Matchbox Virtual Media